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user2021-05-05 06:58:532021-06-09 05:58:49Operational AnalyticsThe most valuable asset
The banking industry must constantly keep pace with evolving and tighter regulatory compliance norms and savvier customers. The primary focus of banks using big data and analytics is on customer analytics. Large investments are being made in AI to enhance customer service and in mobile banking. The banking industry relies on business analytics in other areas like –
Our banking solutions make sense
Risk and Compliance
Conduct asset and liability analysis; visualise aggregated market risk across asset classes and portfolios, credit risk and compliance risks.
Customer Segmentation
Obtain customer profitability performance, credit risk analysis and identify potential opportunities for cross-sales.
Digital Marketing
Identify buying habits, lifestyles and preferences. Understand how social relationships influence purchase behaviours and loyalty.
Cross Sell and Upsell
“What if” analysis on the benefits of new products and promotions.
Improve sales through regional and local sales analysis, and customer segmentation analysis.
Fraud Analytics
Recognise patterns of fraudulent transactions, use these to be one step ahead of fraudsters, predict the next fraud in progress and make recommendations.
Top N Analysis
Quantify customers’ potential value, differentiate marketing and service, find valuable prospects, increase revenue and margins.
Churn Prediction
Prevent attrition, take action with at-risk customers, improve marketing ROI, understand what lowers CSAT.
Fraud Detection
Identify patterns of fraud, monitor activity for signs of fraud, stop fraud quickly, reduce costs, improve service.
Case Studies
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user2021-05-05 06:58:532021-06-09 05:58:49Operational Analytics
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user2021-05-05 06:58:532021-06-09 05:56:57Spend and Profitability Analysis
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user2021-05-05 06:58:512021-06-09 06:00:23Smart Consolidation of Budget Processes
